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		<title>Enhancing client interactions through social media promotions</title>
		<link>http://insight.graphictechnique.com/index.php/2011/12/enhancing-client-interactions-social-media-promotions/</link>
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		<pubDate>Sat, 24 Dec 2011 05:35:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=435</guid>
		<description><![CDATA[Most every business these days have finally broken down and entered the social media arena in one way or another but just setting up an account is not enough to truly make the medium work for you. Sure, setting up the accounts alone can help you with SEO initially because every footprint you make in [...]]]></description>
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		<title>Crock Pot Marketing: A fix to and forget it appraoch to online marketing</title>
		<link>http://insight.graphictechnique.com/index.php/2011/10/automating-marketing/</link>
		<comments>http://insight.graphictechnique.com/index.php/2011/10/automating-marketing/#comments</comments>
		<pubDate>Tue, 04 Oct 2011 14:00:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=407</guid>
		<description><![CDATA[Marketing is the bane of most entrepreneurs existence. On one hand it is necessary to communicate with your potential customer base while on the other hand it can be an incredible time suck taking you away from the business of running your business. It needs to be done and as the business owner you are [...]]]></description>
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		<title>Building your business without getting lost in the minutia</title>
		<link>http://insight.graphictechnique.com/index.php/2011/09/making-marketing-dollar/</link>
		<comments>http://insight.graphictechnique.com/index.php/2011/09/making-marketing-dollar/#comments</comments>
		<pubDate>Tue, 06 Sep 2011 14:00:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<category><![CDATA[Reputation Management]]></category>
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		<category><![CDATA[Website]]></category>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=378</guid>
		<description><![CDATA[Every entrepreneur wants to build their business but most new businesses have to be very lean in order to get off the ground. Unfortunately for most businesses that means doing without key things that can help their business thrive but that does not have to be the case. Just because you do not have the [...]]]></description>
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		<title>Zen and the Art of Email List Maintenance</title>
		<link>http://insight.graphictechnique.com/index.php/2011/08/zen-art-email-list-maintenance/</link>
		<comments>http://insight.graphictechnique.com/index.php/2011/08/zen-art-email-list-maintenance/#comments</comments>
		<pubDate>Thu, 18 Aug 2011 14:00:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=358</guid>
		<description><![CDATA[Many business owners new and old ponder the age-old question of how to build and expand an email list for their online marketing efforts. While the question of building a list is important, the more important thing to consider out of the box is how to maintain it once it inevitably reaches critical mass (what [...]]]></description>
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		<title>The 5 D&#8217;s of Effective Marketing Content</title>
		<link>http://insight.graphictechnique.com/index.php/2010/03/5-ds-effective-marketing-content/</link>
		<comments>http://insight.graphictechnique.com/index.php/2010/03/5-ds-effective-marketing-content/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 18:00:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Collateral]]></category>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=169</guid>
		<description><![CDATA[The biggest mistake that marketers make when developing their collateral materials is focusing too much on their brand and not enough on their products or services. Rather than focusing on the Who, what marketers should really be focusing on is the Why. Whether you are creating a new brochure or adding to a website, the [...]]]></description>
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		<title>Creating Effective Marketing Collateral</title>
		<link>http://insight.graphictechnique.com/index.php/2010/03/creating-effective-marketing-collateral/</link>
		<comments>http://insight.graphictechnique.com/index.php/2010/03/creating-effective-marketing-collateral/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 15:00:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=167</guid>
		<description><![CDATA[The trick to creating truly effective marketing materials is finding the right balance between form and function. As I have stated before, content is king but great content is useless if you don&#8217;t have anyone reading it. Enter Content&#8217;s flamboyant cousin, Design. Good design can have as much of an impact on the bottom line [...]]]></description>
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		<title>5 things to consider when creating marketing materials</title>
		<link>http://insight.graphictechnique.com/index.php/2010/03/5-things-to-consider-when-creating-marketing-materials/</link>
		<comments>http://insight.graphictechnique.com/index.php/2010/03/5-things-to-consider-when-creating-marketing-materials/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 17:00:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Collateral]]></category>
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		<category><![CDATA[Identity]]></category>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=164</guid>
		<description><![CDATA[Whether you are creating a website, a brochure or a full on ad campaign there are a number of things that need to be considered before starting the process. Considerations vary depending on the type of marketing you are doing but some things stay the same. Know Your Audience. You have to know your ideal [...]]]></description>
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		<title>A business by any other name would SALE as sweet&#8230;not necessarily&#8230;</title>
		<link>http://insight.graphictechnique.com/index.php/2010/02/business-sale-sweetnot-necessarily/</link>
		<comments>http://insight.graphictechnique.com/index.php/2010/02/business-sale-sweetnot-necessarily/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 15:00:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://insight.graphictechnique.com/?p=38</guid>
		<description><![CDATA[When developing a brand for a product or even for a new company, there are a number of things to consider. It is not as easy as just sitting around with your friends after a few too many and deciding that you just came up with the best brand name ever. I suppose it can [...]]]></description>
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